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My name is Hyojin Bae

As a Service Designer, I take a holistic approach to understanding values, benefits and people and try to see a multi-dimensional design perspective covering various disciplines across diverse industries.


Strategic Designer at Kokoro, The UK (Aug 2020 - present)

Service Designer at Intelligent Mobility Design Centre, The UK (Nov 2019 - Mar 2020)

Service Designer at Hight Thoughts Ltd, The UK (Feb 2019 - Jul 2019)

UX/UI Designer at Daeshin, South Korea (Nov 2015 - Apr 2017)

Brand Strategist, Freelancer, South Korea (Mar 2015 - Apr 2015)

UX/UI Intern LG Electronics, South Korea (Sep 2013 - Feb 2014)



Royal College of Art, London, UK

- MA in Service Design, Graduate 2020


Chungang University, Seoul, South Korea

- BA in Industrial Design, Graduate 2015



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